- Imagination expectation gap:
- Monalisa actually in caged vault vs photos found in the internet.
- Curzon hall, Dhaka digitally enhanced photo vs visitors are let down by real dilapidated reality.
- Our imagination get skewed hence there is a gap between expected reality vs actual reality
- Advertisers knows that if they can make us feel inferior they can sell products. We slip and buy their pitch.
- Models are made to look perfect when in reality very very few people are perfect looking.
- Interpersonal expectation gap:
- If someone around us has less than us we feel better
- If someone around us has worse looking we more comfortable in a gathering
- Intertemporal expectation gap:
- Past is better than present (lets imaging the income) ---> unhappy
- If present is better than past (constantly improving, constantly increasing in competency etc) ---> happy
- Parents do a very bad job when they constantly tell you will be future Bill Gates, Roger Federer, AR Rahman, when they can't reach that goal they become unhappy.
Reference: expectation gap
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